Many customers ask me, why should I spend $100 vs. $50 for an HDMI cable?

Simple, you get what you pay for. I direct them to watch Noel Lee demoing the cables on the Monster website, very interesting. Many cables truthfully cannot pass a 1080p signal, the pipe is too small. So you have your new $2000 lcd or $4000 plasma, don't you want total performance from it? Would Tony Stewart put 100mph tires on his race car?

Your cable is a one-time purchase! Monster gives you the incredible "Cable for Life" replacement on the HDMI 1000 series, you can't beat that.

Your cables and Power Center are cheap, they will give you maximum performance no matter what components you change in the future.

So go for the best!